this guest blog post talks about how to improve the customer experience of tourists on public transit

Increasingly, transit leaders are customer experience (CX) champions. Listen to recent interviews with Mayors, Board members, and Transit...

So you want to reward riders as a way to enhance your customers' experiences and build ridership? What's the best way to do that? There...

How reliable is reliable enough? How clean is clean enough? How safe is safe enough? To answer these kinds of questions, transit agencies...

Original image by Exp691 via Wikipedia, CC BY-SA 4.0. Art by Christopher Cheung. Much has been made about the costs and benefits of free...

Any CX program is incomplete without User Experience (UX) Testing of products. Are you preparing for your next order of new buses or...