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How your train's face affects Customer Experience
How your train's face affects Customer Experience - CX and Exterior Design of Train Cars.
188 views


Customer Experience and the 3 P's:
Product, Price, and Promotion Transit Marketing and Communications (MarCom) staff are often drawn to Customer Experience (CX) because...
75 views


Imagining the Future of Public Transit
It always seems impossible until it is done. Hot off the press, an excerpt of a Customer Experience chapter I wrote...
194 views


No Rider Left Behind - How to Mitigate Canceled Service
Cancellations are a moment of truth for transit agencies and their riders. Suppose you are waiting at a bus stop to pick up your kids at...
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CXO Profiles, Alicia Leite, Connecticut DOT
In the bustling world of public transportation, where efficiency and reliability are paramount, there exists a quieter yet equally vital...
189 views


CXO Profiles - Patricia Lucy, TransLink
Welcome to the fourth in a series of profiles of transit Customer Experience leaders. Today, I am featuring Patricia Lucy, who oversees...
166 views


CXO Profiles - Danny Levy, MBTA
Welcome to the third in a series of profiles of transit Customer Experience (CX) leaders. Today, I am featuring Danny Levy, Chief...
231 views


CX and Transit Ambassadors
Traditional design of transit services is often constrained at the start by what's available, politically acceptable, or convenient. A...
276 views


Empathy
What employee attitudes and behaviors do you want to nurture when hiring, training, coaching, and recognizing employee excellence? Prized...
163 views


Operation Welcome
Some of the best Customer Experience ideas start with insights from front-line employees. When I oversaw the rollout of a BART brand...
109 views


CXO Profiles: Rhonda Allen, MARTA
Welcome to the second in a series of profiles of transit Customer Experience leaders. Today, I am featuring Rhonda Allen, Chief Customer...
441 views


CX and Train Car Design
Previously I wrote about User Experience (UX) testing of new transit products, and how involving transit riders in the design process can...
313 views


CXO Profiles: Russ Arnold, Sound Transit
Welcome to the first in a series of profiles of transit Customer Experience leaders. Today, I am featuring Russ Arnold, newly promoted...
246 views


Will The Transit CX Trend Fizzle?
Increasingly, transit leaders are customer experience (CX) champions. Listen to recent interviews with Mayors, Board members, and Transit...
135 views


Rewarding Riders
So you want to reward riders as a way to enhance your customers' experiences and build ridership? What's the best way to do that? There...
115 views


CX Financial Incentives
Customer centricity is largely a cultural affair. If employees at all levels are genuinely passionate about delivering excellent...
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Be Careful with KPIs
How reliable is reliable enough? How clean is clean enough? How safe is safe enough? To answer these kinds of questions, transit agencies...
132 views


Bias Beware
In today's world, survey research has become more and more democratized. Free on-line tools like SurveyMonkey are readily available to...
54 views


Action vs Control
People wonder: Why does it take government so long to get things done? Well, part of the reason is that government has so many...
46 views


Improving CX During System Repair Shutdowns
Just imagine. It's a normal Saturday morning, and you're about to hop on the train to get to your waitress shift when you hear a service...
107 views
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